Yet when it comes to dressing the gentleman, no city can rival the British capital’s heritage.
Alexander McQueen on Monday led the new season’s menswear catwalk shows in London, a four-day fashion display that mixes trendy labels like Tom Ford, Burberry and Moschino with traditional tailoring houses that have been perfecting their craft for decades.
Organisers want to highlight both new talents and London’s status as the historic home of men’s fashion — a city that has dressed a long list of kings and the world’s wealthiest men and invented classic items like the tuxedo jacket, the bowler hat and the three-piece suit.
It’s no wonder the brand keeps reaching to the past for inspiration. Its late designer trained for two years at Savile Row tailor house Anderson & Sheppard when he was just 16 years old, and many have attributed his success to his ability to fuse subversive designs with excellent tailoring.
Many young design students continue to apprentice at London’s pedigree tailors, learning the foundations of cutting and sewing from the best in the business.
“When we talk about work placements, the first thing a lot of my students mention is Savile Row, because it’s so classic,” said Chris New, who teaches menswear at London’s prestigious Central Saint Martins college.
The central London street, lined with more than a dozen tailors, is a living museum of the English love affair with luxury menswear. It’s a long-standing tradition that’s closely tied to a history of royal dress, military uniforms and gentry sports like horseback riding and hunting.
One example is the tailcoat, whose cutaway front was originally designed for ease of movement when worn as an equestrian coat. And the brogue shoe, which came from rural Scotland, became fashionable as urban wear after Edward VII — a fashion trendsetter in his time — sported them on his golfing trips.
Impressive client list
Henry Poole & Co., the first to open shop on Savile Row in 1846, still proudly displays records of orders dating back to the 1850s. Its impressive client list includes Napoleon III, J.P. Morgan, Winston Churchill and Charles de Gaulle, to name just a few.
“Men in this city have always made a point of dressing well,” said manager Simon Cundey. “We’re very lucky in London — no other city in the world has a suiting street like this.”
London shops had a big role in inventing and popularising many trends. Lock & Co, founded in 1676 and said to be the oldest hat shop in the world, helped create the bowler hat — also called a Derby hat in the US — in the 1840s. And Henry Poole, who worked closely with Edward VII, helped the dandy royal develop the tuxedo jacket to wear during “informal” dinners.
Burberry, which is showcasing its designs on Tuesday, is one of the savviest in capitalising on British tradition. Its signature trench coat, first worn by soldiers during the First World War, is still a best-seller, and the brand continues to launch modern versions of it for both men and women every season.
Like many other brands, Burberry says menswear is a fast-growing money maker for them.
London’s menswear week has expanded impressively since it broke away from the main womenswear fashion showcases in 2012. This year it started on Sunday and ran until Tuesday, followed by other men’s fashion shows in Milan and Paris.
Still, there’s no denying that designer or bespoke menswear is far from accessible to the average man. Asked what sartorial advice he could give to those without deep pockets, Cundey said: “Invest in quality, not quantity.”
“There are three things you need in life. A good day-to-evening suit, a tailored blazer or coat, and a tuxedo,” he said.
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